The sport of boxing has longevity as seen throughout history
The sports industry is seeing an unprecedented rise in popularity as noted by sharp increases in salary caps for a number of sports and rights fees to televise boxing shows
Age demographics are becoming more widespread, leading to a larger customer base
Boxing is seeing an increase in the female fan base. According to Bloomberg, women make up 85% of all consumer purchases
Boxing offers a variety of high visibility event collateral to advertise, including press releases, social media, event website, ticket branding, event programs, various forms of arena signage, event-related apparel and equipment, and post-fight party sponsorship.Boxing offers an increasing diversity target
Boxing fans are devoted and long-term